FoodTech · FMCG · Digital platforms
Building foodbusinesses acrosstwo regulatory worlds
Elena Tikhonova is an entrepreneur and foodtech expert with 19+ years in food manufacturing — from 50 m² pilot lines to 22,000 m² industrial plants. She runs Broccopizza S.L. in Barcelona, serves food manufacturers and helps build production facilities across Spain, the EU and the EAEU, and is founding a SaaS training platform for the food industry as an Astana Hub resident in Astana.
The record, in numbers
19+
years in food manufacturing and FMCG
70+
SKUs launched under her own brands
22,000
m² of production floor managed
3
operating companies founded and owned
Three ways to work together
Three ways to work together
Different problems need different conversations. Pick the one that matches yours.
The difference
Most experts know one rulebook. Elena works in two.
A manufacturer moving from the EAEU into the EU — or the other way round — needs someone holding both systems in their head at once. That is rare, verifiable, and not quickly copied.
Spain · European Union
European framework
Russia · Kazakhstan · EAEU
Eurasian framework
Practised in both, simultaneously
Applied daily: EU standards for Broccopizza and Spanish clients, EAEU standards for manufacturers in Russia and Kazakhstan.
Portfolio
Companies that exist and operate
Co-founder and shareholder. Not advisory board seats — operating businesses with products, customers and P&L.
Speaking
Available for conferences and industry events
Talks grounded in production reality: what actually breaks when you scale, what regulators actually check, what a factory training programme actually needs.
Speaks Russian, English and Spanish
Two rulebooks, one factory
What actually differs between EU and EAEU food safety regimes — and what it costs a manufacturer to cross between them.
From 50 m² to 22 000 m²
What breaks at each doubling of production scale, and which decisions are irreversible.
70 SKUs, seven years
Building healthy-food brands from scratch: what worked in frozen, baby food, plant-based and gluten-free categories.
Why factory training fails
Digitising staff training in food production — and why most compliance training changes nothing on the floor.
Women running industrial businesses
Owning and operating manufacturing across three countries — practice, not theory.
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